Meet the leadership behind our truck dispatch services
Built By Truckers. Operated With Strategy. Focused On Carrier Success.
Zo Lightner — Founder & CEO 27+ Years Professional Driving | 30+ Years in Transportation
Zo didn't build PhireWay Logistics, LLC from a boardroom. He built it from the cab of a truck. After spending nearly three decades behind the wheel, Zo experienced firsthand what owner-operators deal with every day — poor communication, missed loads, low-ball rates, and dispatchers who've never seen a highway from the driver's seat.
He founded PhireWay Logistics to change that. Every decision at PhireWay is made with the carrier in mind, because Zo has lived it. He knows what a bad load costs you. He knows what a great lane means to your bottom line. And he knows that when a driver calls, they need answers — not voicemail.
When Zo says "we've got you" — he means it.
Ana Marrero — Director of Operations Communications & Logistics Specialist
Ana is the engine behind PhireWay's daily operations. From carrier onboarding and documentation to process management and administrative support, she ensures everything runs efficiently and professionally behind the scenes. Her attention to detail and operational expertise mean carriers experience a smooth, organized, and responsive process from day one — because a well-run operation delivers better results for everyone.
Together, our mission is simple — help carriers maximize revenue, reduce deadhead miles, and build stronger transportation businesses.
We Build Lanes, Not Just Loads
At PhireWay Logistics, we believe that true partnership is built on control. We don't just find the next load; we secure the lanes that matter most to your business. By maximizing revenue and minimizing deadhead miles, we ensure your fleet operates at peak efficiency. Our commitment to long-term carrier relationships is the foundation of our success, providing the stability and support you need to grow.